Heard

Heard (Heard Restaurants Ltd) is chef Jordan Bailey's burger brand, serving smash burgers built on ethically and locally sourced produce — British beef from a cooperative of regenerative farms, aged a minimum of 28 days — at sit-down restaurants in Soho (Foubert's Place) and Borough (Flat Iron Square). Known for chef collaborations such as the Heard x Akoko West African menu with Aji Akokomi; recruiting is announced via its Instagram ("Join the Heard").