Sircle Collection

Sircle Collection is an Amsterdam-born collection of creative hospitality brands in Europe's most inspiring neighbourhoods: Sir Hotels, Max Brown Hotels, Park Centraal, The Cover private members' clubs, Seven North restaurants and The Rooftop, across Amsterdam, Athens, Barcelona, Berlin, Den Haag, Düsseldorf, London, Milan, Prague and Vienna. Its UK property is Sir Devonshire Square, an 81-room design hotel between Shoreditch and Spitalfields Market, opened 2025.

Hotels (budget, boutique, luxury)

Cocktail bars

Brunch

Cocktails

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Our brands (1)

Sir Hotels

Sir Hotels is Sircle Collection's design-led boutique hotel brand — Sir Adam and Sir Albert in Amsterdam, Sir Victor in Barcelona, Sir Prague, and Sir Devonshire Square in London: 81 blush-toned rooms and suites by Sam Wright in a brick-lined building between Shoreditch and Spitalfields, with an all-day lobby bar, lounge, shop, 24N Fitness partnership and a signature restaurant to come. Pet-friendly, with lobby events from backgammon nights to wine clubs.