Endo at the Rotunda

Endo at the Rotunda is sushi master Endo Kazutoshi's Michelin-starred omakase restaurant, set in the rotunda atop Television Centre in White City. Omakase translates as "I leave it up to you", and the meal follows an ever-changing seasonal menu served at the counter. Guests begin in the machiai, a seating area inspired by traditional Japanese tea ceremonies. Creative Restaurant Group has announced that ENDO is opening a new omakase restaurant in Chelsea in October 2026, the next chapter for the ENDO story.